In today’s competitive landscape, achieving notable wins in subscriber acquisition and retention is becoming increasingly challenging. The key to overcoming these hurdles lies in innovation data-driven insight and more creativity than ever before. In this webinar, Kyle Whitfield of The Advocate will dive into how leveraging a CDP can transform your subscription strategy. Discover how testing and learning with CDP insights can lead to better outcomes, whether it’s enhancing subscriber acquisition, boosting retention rates, or gaining efficiencies for decision-making.
We’ll cover:
- How to test and learn with a CDP: Learn how a CDP can be your secret weapon in refining subscription strategies. We’ll explore how to use data to test theories, derive actionable insights, and put successful strategies into practice.
- Practical steps to optimize subscription efforts: Gain actionable tips on how to effectively implement CDP-driven strategies to enhance your subscription model, improve customer engagement, and achieve measurable results.
A free Local Media Association webinar presented by Kyle Whitfield, Vice President of Consumer Revenue at The Times-Picayune | Advocate | Acadiana Advocate | Shreveport-Bossier Advocate.