Mobile website traffic has been increasing since the introduction of the smartphone and now represents the majority of traffic to local news sites. Newspaper publishers must focus the design of their digital experience around mobile, both with responsive website templates and native apps, to best meet the needs of their readers. Similarly, with users constantly on the go, multimedia formats including audio are becoming the preferred method for readers to get their news and information.
Luckily, getting started with these features has never been easier than it is today. Publishers can now deliver Apps and Audio News to their readers through 3rd party RSS feeds with no need to change or update your website.
Register now for this E&P Reports free sponsored one-hour Webinar that will reveal how these publishers that are focusing on serving the growing mobile audience with native apps and audio content, both produced automatically as content is published to their WordPress website.