In this NENPA University webinar, Steve Rosenfeld, General Partner, Bluefin Technology Partners, LLC will explore strategies and insights to help you optimize your classifieds section, driving engagement and revenue while delivering a seamless experience for both advertisers and readers.
Whether you’re looking to enhance your print classifieds or expand into digital, this session will equip you with the tools and knowledge to succeed in today’s evolving media landscape.
About the presenter:
Steve Rosenfeld has been a prominent figure in the newspaper technology industry since 1983. Throughout his career, he has held leadership positions at several notable companies, including Atex, Mission Critical Technologies, Edgil Associates, and Adstar, where he specialized in marketing innovative solutions worldwide.
In 2007, Steve co-founded Bluefin Technology Partners, LLC, alongside his friend and colleague Rich Grover. Under their leadership, Bluefin has emerged as a leading provider of print and digital classified advertising solutions, enabling media organizations to enhance their local presence and deliver exceptional user experiences for subscribers and advertisers.
Steve resides in Andover, Massachusetts. He earned an MBA from Northeastern University and a BBA in Accounting from the University of Massachusetts, Amherst.